An important aspect of the Mission Statement for you to consider is whether to emphasize your long-term goals, what you expect for the future, or short- term goals, meaning where your company is now heading. A long-term statement should be a broader view, which will outlast immediate changes. For the short-term you should expect to revise your statement periodically as your company grows and evolves. An outdated Mission Statement can have a negative impact on your business.
The ultimate goal is to land a great mentor. You will be in a personal relationship with your mentor intimate sharing your business dreams, hopes, fears and challenges, as well as your strengths and shortcomings or weaknesses; definitely not revealed to anyone. The mentor will help you move out of your comfort zone. Expansion, hiring, changing market evaluation, marketing, social media presence could be a few of the areas the mentor will compensate for your inexperience.
Take the first step. Go first. Approach them. Contact them. Ask to know their interests. Invite them over. Be genuine interested in their presence. Open your business to them. Show them around. Let them understand how proud you are for what to have to offer, but most importantly how important it is for you to have them as customers or clients. Take a little time before you make an offer.
Once in a while, I look at the list below to remind myself what characteristics I should master in order to thrive as a business leader. It makes me humble, thankful for what I’ve achieved so far, and eager to master the characteristics I’m lacking. To support everyone who reads this blog, I’m sharing the list:
Let me start by stating that there are two components in this situation: Delivering feedback … and how to receive feedback effectively. Can we all agree that even when we clearly make every effort to understand that the feedback we’re receiving is essential to our development, and we want to trust that the person delivering wants us to succeed; it can activate a plethora of triggers … even some as high as feeling we’ve been socially or professionally threatened?
When your goals are to win the larger market share, even when you have to sacrifice the short-term profits, you will need to apply a Growth Strategy. Companies and organizations often incorporate one or more of the following strategies to satisfy their need for a Growth Strategy: product development, market penetration, market development and / or diversification.